In this post, we will discuss a very difficult subject when it comes to digital marketing. But, one that most people struggle with – is how to buy SEO backlinks.
But, we will go over some simple guidelines, to help you to find a reputable backlink provider, with the aim of generating new backlinks. And, some useful resources to help you out as well. So, if you’re ready, let’s get into it…
What are SEO Backlinks?
The reason behind using backlinks, or for that matter, any type of links, is for SEO. As with most things in SEO, backlinks are one of the most overlooked aspects of SEO.
Many of us seem to assume that having high-quality backlinks will get you to the top of the search engine rankings, when in fact, that’s not really the case at all. If you search for ‘ways to buy backlinks’ on Google, you’ll see hundreds of results from paid backlink providers. On a basic level, backlinks are a link on your site, linking back to another site.
Backlinks also have a great impact on how Google views your website. Google is a complicated algorithm that does not always reward websites that have quality backlinks. In some instances, it does not care what backlinks your site has, as long as it has a high number of inbound links. If you have lots of inbound links, then Google will believe that the backlink is good, and that you are an authoritative website.
But, if the backlink is actually a paid link, you may get caught by Google’s algorithm, and penalized. Of course, most people would like to buy backlinks to improve their SEO, as well as to make their website look more credible.
But, are there any legitimate reasons to buy backlinks?
Well, yes. You need to understand that having high-quality backlinks is very important to the health of your SEO.
Let’s say that you run a local restaurant, and have a website. If a user enters a very popular search phrase into Google, your restaurant will most likely come up at the top of the results.
It is the backlinks, which are pointing back to your website, that helps Google to understand that your site is authoritative. And, buy backlinks will also help Google to understand how your business works, and what the local area is talking about. But, with the local keyword, it is very difficult to make it appear on the first page of Google. In fact, it is even more difficult than it is in the Google Maps space.
As Google Maps is a really useful tool to find the best restaurants in a particular area, with specific keywords. However, backlinks aren’t just useful for Google rankings, they are also important for SEO.